Persona Agent
Audience patterns, decoded.
An AI engine that generates and evolves personas, automatically matching latent audiences.
AGENTIC AI LAB
We build AI that connects readers and media.
Shaping the next era of AI-driven journalism with Korea's leading news media.
Where our research begins. One single point.
Information always breaks down somewhere. Where it stops, and how it can flow faster and more accurately. Our answer: tools that empower users and reshape media.
Solid Research Practice
Every piece of research is verified daily on our own platforms, then deployed in partner environments.
Proper Noun DB
Translation accuracy.
A database of person names, place names, and proper terms across Korean, English, Japanese, Chinese, and Vietnamese.
Dynamic Poll
Comments flow as data.
An AI poll engine that runs alongside comments. Two modes: article and comment.
NewsBlock
Cluster fragmented news.
Real-time news clustering and summarization. Automated keyword and insight extraction, delivered as units of context.
Main services
AI clustering for more accurate news
Newming
A news and media platform we operate ourselves. Three of our IPs run on real user traffic, verified daily.
- Persona Agent · personalized recommendations
- Dynamic Poll · multi-stage AI poll
- Generative AI · cross-outlet issue clustering
Our system flow.
Four IPs power five products, all in production.
Research IPProducts
Persona Agent
Proper Noun DB
Dynamic Poll
NewsBlock
NewmingNews & media content appAn AI news platform users meet every day, and our main research field.Learn more
MingoGlobal translation engineKorean stories to global readers. A multilingual AI translation engine.Learn more
iRevueComment moderation solutionComments turned into manageable content. An intelligent commenting solution.Learn more
CrosswordContent generation solutionArticles, reformatted as a daily puzzle. An AI puzzle generation engine.Learn more
AI ChatLLM chat solutionAn AI to talk to every day. A conversational AI developed and operated by GripLabs.Learn more
GripLabs in the press.
Our research, as seen in media and industry coverage.
Core partners
Korea's leading news media stand behind our research.
